Six Things Today's Church Online Doesn't Understand, and the One Thing It Must
July 31, 2018
Online Church isn't a replacement of the Physical Church.
it is a very strong complement to the Physical Church (when done right).
The 70 minute experience doesn’t work online
I'm a video guy, literally spending 20 years of my life producing live video for churches. The attention span on YouTube is 3-5 minutes. Same with Facebook. Instagram is less than a minute, or 10 minutes with IGTV. TV shows are either 22 or 44 minutes, sans commercial breaks. Even Netflix, with all their original content cap their episodic material around an hour, and that's a highly produced with a high level of production tied in. If we're really interested in reaching the world, a 40+ minute message as part of a 70+ online experience isn't effective.
Online, People connect to Community before Christ
This is the exact opposite from our Physical Churches. People accept Christ in pews across America each week, but more often than not, effective evangelism online happens in small groups, not in the broadcast of the service online.
Maybe as a result of the "fake news" movement, but there is a movement of distrust among people regHow do you build trust? Not by talking loudly, but by engaging, by listening to people online.
Online Relationships are as impactful as Physical Relationships
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Church Online isn’t about your church’s ministry, but empowering individuals to do ministry
Church Online isn’t about reaching the masses, but about reaching the individual
Without some form of Online Discipleship, we're not operating as a Online Church. We're a spiritualized Hulu.
What do you think? Share your ideas on Discord or on social media.
Through the.Church.digital, we are helping physical and digital churches better understand the discipleship process, and helping churches and church planters understand this and other decentralized mindset shifts. By taking this quick assessment we can get you connect with a coach, resources and more. Also, check out our Discord Group where we are encouraging people daily.
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