Have Yourself a Phygital Christmas at Your Church

jeff • November 30, 2022

t's finally here! It's Christmas season time! With that comes a lot of opportunities for your Church to minister to your community. This is not just for your in person community, but it also applies to your online community. We live in a phygital world where the lines between in person and online are blurred. There is not just "online only" or "in person only" type of opportunity any more. What you offer at your Church can be a combination of both. It can be phygital.

So what can your Church do and offer this Christmas season that will minister to people in your online and in person community? Here are some ideas:

Mobilize Your Digital Missionaries . Digital Missionaries are people who use social media and other online tools to share about Christ to the online community. They can do this through writing, video, audio, photography, and other online tools. They are also people who use social media to share about what your Church is doing online. They can share it through their own social media accounts or they can also share it on community pages, highlighting events or activities your Church is doing that the community may enjoy.

You can make this phygital by having your digital missionaries create in person "meet and greets" at any and all Christmas events your Church is offering. Find out who these people are at your Church and mobilize them to minister to people and share about what is happening at your Church this year. Send them weekly updates on all that is happening and encourage them with different ways they can minister as they share online. The more they know about what is going on and how to minister online, the more effective they can be.

Pictures with the Santa. While taking pictures with Santa is in person, this is definitely a phygital event! While we know that Christmas is about the birth of Christ, if you are looking to attract non-Christians to an event, having an event like pictures with Santa is a fun way to do that. Every year parents line up and spend lots of money to get pictures with Santa. So why not set up something at your Church for families to come in and get FREE picture with Santa. You can get a cute backdrop or create one at your Church so that when families come in they are greeted by the elves or Santa’s helpers and take pictures. Then, when you send the parents their pictures via email, you can also include an invitation to Christmas Eve and Day services. 

Disciple and Focus People on the Meaning of Christmas.  Here are 3 online discipleship opportunities leading up to Christmas. You can make these phygital by including in person meet up or social gatherings for people in this group. It could be a great way to connect with people while growing in Christ together.  

  • Text Group.  Create a text group you send daily encouragement to a group. In these text groups you will send day people get a new text message daily that gives them a Bible verse and thought to challenge them in their faith. There are a lot of great messaging apps your Church can use such as Remind or Text in Church. You can also use apps like Signal, WhatsApp, Facebook Messenger or regular SMS Text Apps.

  • Facebook Group.  This is a seasonal group  on Facebook that starts on December 1st and goes all way through Christmas day. You can share a variety of posts such as Bible verses, devotional thoughts, fun crafts, treats families could make and Christmas music and hymns. Posting once a day is sufficient but posting a bit more would get more people to engage as the Christmas season is a very special time of year and there are plenty of things you can post about to engage others and encourage them.

  • Online Bible Study.  There are lots of great Christmas themed Bible studies you can start up and be part of. Apps like YouVersion have thousands of Bible Studies you can look through and choose to be part of. The best part about apps like YouVeriison is that you can start a Group Online Study where you can invite friends and people to it and you can have discussions after each reading. 

Utilize Snapchat Geo Filters.  Snapchat Geofilters are images that you overlay on your snaps. They are very popular and people use them to send to others to share where they are and what they are doing. Snapchat usually has a set of geofilters that are local to our location. However, you can actually create you own. You can use them to promote your Church service or event. Churches can use these Geo Filters in the weeks leading up to Christmas to promote the upcoming services. People can send Snaps with your church's geofilter to invite their friends. Learn how you can create them  here .

Use Digital Connection Cards for In Person Meet Ups. Digital connection  cards allow people coming to your Church an opportunity to learn more about your Church. But, they also allow Churches to learn more about the people attending. What do they like and what are they interested in. This is a simple first step people take when they want to learn more about your Church. Make sure you have a digital card set up so that either in person or online attendees can simply click a link to fill out the form. You can even have a QR code that people can can.

Conclusion

Christmas is a wonderful time of year and provides many opportunities for people to come and discover God. Use these phygital ideas to mobilize Church attendees and engage people in your community and see how God impacts the lives of others this Christmas. 

What do you think? What are your thoughts about podcasting? Do you use Anchor.fm? Why or why not?  Share your ideas below or on social media.

Through the Digital Church Network we are helping physical and digital churches better understand the discipleship process, and helping churches and church planters understand this and other decentralized mindset shifts. Joining the DCN is free and be encouraged! 

 

What do you think? Share your ideas on Discord or on social media.


Through the.Church.digital, we are helping physical and digital churches better understand the discipleship process, and helping churches and church planters understand this and other decentralized mindset shifts. By taking this quick assessment we can get you connect with a coach, resources and more. Also, check out our Discord Group where we are encouraging people daily. 

By Leighton Seys February 2, 2026
For most of church history, mission work had a clear shape. Missionaries went somewhere—another country, another culture, another neighborhood. Their work was visible. Tangible. Easy to affirm. But today, a new kind of missionary is emerging: the digital missionary—streamers, content creators, Discord pastors, gamers, and community-builders ministering in spaces where millions gather every day. And many of them feel deeply alone. Not because their work isn’t meaningful, but because it often goes unrecognized. Churches know how to support missionaries who cross oceans. They’re still learning how to support the ones who cross servers. This blog is about closing that distance—mending the validation gap—so digital missionaries can thrive, not survive. What Is the “Validation Gap”? The validation gap is the space between the significance of the work and the support given to the worker. Digital missionaries often experience: Misunderstanding: “You play games… for Jesus?” Invisibility: Their ministry happens online, so few see it firsthand. Uncertainty: Without structure or support, they wonder if their calling is “real.” Isolation: They shepherd people late at night, across time zones, without teammates. And here’s the truth: Digital missionary work is real ministry. People are coming to Christ in Twitch chats. People ask for prayer at 2am in Discord voice channels. People who would never step inside a church are stepping into livestreams. The mission field has shifted—and the Church is invited to shift with it. How Your Church Can Support Digital Missionaries Below are practical ways any church—small or large—can actively support and affirm its digital missionaries. 1. Publicly Affirm Their Calling Digital missionaries often hear, “Is that really ministry?” Like when God sent Phillip to the Ethiopian eunuch, they have already gone down the road to share Jesus. They feel compelled to go with or without your support. Your church can be the voice that says, “ Yes. Go !” Introduce them to the congregation. Let them share their stories. Pray for them from the stage and include people they are reaching. Include their ministry in your missions reports. If you have not yet had someone share they already do this, ask from the stage. You may have some in the pews who God has called and they need you to tell them to go. Validation is often more powerful than equipment. If you can’t do anything more. Do this. 2. Commission Them Like Any Other Missionary When the church lays hands on someone and sends them, it communicates: You are not alone. We’re behind you. This is kingdom work. A commissioning moment gives digital missionaries the confidence and accountability they need. By joining with them in the mission, you have an opportunity to help mentor and guide them as they go. When you say it’s not real ministry. They are likely to go anyway and not tell you. When they face difficult times, who will be there for them that knows them? Why not your church? 3. Provide Resources and Tools Just as overseas missionaries raise support for flights, housing, and supplies, digital missionaries also need tools: A good microphone Lighting or a webcam A stable PC Software for editing or graphics Internet upgrades A safe, quiet streaming space These aren’t luxuries—they’re ministry tools. Perhaps you have these and could allow them to be used. If not, you can share their ministry tools wish list with the congregation. That is what they are already doing with their community. And people who believe in them when able often contribute to those items. And sometimes just purchase them as a gift. 4. Offer Prayer and Pastoral Care Streaming can be spiritually and emotionally draining. 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Your church can: Recruit trustworthy members Train them in digital hospitality Help establish safety guidelines Support them as they serve alongside the streamer Regularly watch them to increase viewership Have feedback conversations about what is good, bad, or missing This turns digital mission work from a one-person show into a team ministry. You don’t need to have all the skills of the streamer. You just need to have a heart to support them and God’s calling on them. 6. Provide Financial Support This doesn’t need to be large. Even small contributions communicate value. Options include: Monthly missions support One-time grants for equipment Covering software subscriptions Funding special outreach streams or events Your support makes the ministry sustainable. Ask them what their needs are. They will be much smaller than any foreign missionary or church plant. You can 10x your churches impact with 1/10th the investment. 7. Celebrate Digital Wins Share stories from the digital mission field just like you would from a global mission trip: Testimonies from viewers Prayer requests from chat Stories of first-time Bible readers Milestones like Twitch Affiliate or Partner Celebration closes the validation gap. The closer to the event the greater the impact will be. So, look for where these can be shared. Share in emails, websites, social media and on Sundays. You can set the guidelines. They can create the post. 8. Integrate This Ministry Into the Life of the Church Digital ministry isn’t a side gig—it’s an extension of your church. Invite the digital missionary to teach about online outreach Host gaming nights or digital missions Sundays Include digital community in small groups Let youth and young adults get involved This is a bridge for generations. Let this happen organically. As one person grows and shares their ministry others will naturally feel calling of their own. Become a church that says, “ Yes and… ” The Mission Field Has Expanded—Let’s Not Fall Behind The apostle Paul used Roman roads to spread the gospel. The Reformers used the printing press. Today’s missionaries use Twitch, TikTok, Discord, and YouTube. The gospel always finds the roads people travel. As a church, you have the unique opportunity to mend the validation gap and empower digital missionaries who are reaching people your church may never meet in person. When you support them, you’re not just encouraging a streamer—you’re sending laborers into a global digital harvest.
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